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What is the Fediverse?

Social media reimagined

If you use Instagram, X (formerly Twitter), or YouTube, you are used to a "Walled Garden." You can’t leave a comment on a YouTube video using your Twitter account, and you can’t follow an Instagram user from inside Facebook. These platforms are owned by single corporations that lock you into their ecosystem, harvest your data for ads, and decide what you see using hidden algorithms.

The Fediverse (short for "Federated Universe") changes the rules. It is a global network of thousands of independent social media sites that can all talk to each other.

It is built by the people, for the people.

It's like how Email works

To understand the Fediverse, you can think about how email works.

  • If you use Gmail and your friend uses Outlook, you can still send them an email.
  • You don't need to sign up for Outlook to talk to them.
  • The providers are different, but the technology (IMAP, SMTP, etc.) connects them seamlessly.

The Fediverse works exactly the same way. You pick a provider (a "server" or "instance") that you like, create an account, and you can follow and interact with anyone else in the Fediverse, regardless of which server or app they are using.

It’s not just one app

You may have heard of Mastodon, which is the most popular platform in the Fediverse. However, saying the Fediverse is just Mastodon is like saying the internet is just Google.

The Fediverse is powered by a common language (a protocol called ActivityPub). This allows completely different types of platforms to connect.

Here is how the Fediverse offers alternatives to the apps you know:

If you're using...You might try...What it does
X (formerly Twitter)Mastodon, GoToSocial, Pleroma, Misskey, etc.Microblogging, short posts, and conversation.
InstagramPixelfedImage sharing.
YouTubePeerTubeVideo hosting and streaming.
RedditLemmy, PieFed, MbinLink aggregation and forum discussions.
Blogger/MediumWriteFreely, WordPress (with ActivityPub Plugin), Ghost (with the Social Web feature)Long-form blogging.

Here comes the mind-blowing part: Because these platforms are connected, you can follow a PeerTube video channel or a Pixelfed photographer directly from your GoToSocial account. It is one giant, interconnected network.

Why switching to the Fediverse?

The Fediverse solves the biggest frustrations of modern commercial social media.

No manipulation

On platforms like TikTok or X, an algorithm decides what you see to keep you addicted. Most Fediverse platforms are algorithm-free. Your feed is chronological. You see posts from the people you follow in the order they were published. You are in control of your attention.

No surveillance

Most Fediverse servers are run by volunteers, non-profits, or enthusiasts — not wealthy corporations. They don't need to track your clicks or sell your data to advertisers to make a profit. It is a space for connection and not for attention harvesting.

Decentralization matters

There is no CEO of the Fediverse. It cannot be bought at once by a tech oligarch. Because the network is spread across thousands of servers, if one server shuts down or gets bought out, the rest of the network survives. You are not dependent on the whims of a single company.

You own your data

If you don't like how your specific server is being run, you can just pack your bags. Most Fediverse platforms allow you to export your followers and move to a different server without losing your connections.

How to Join

Join an existing server

Joining the Fediverse is slightly different than signing up for a centralized app, but it gives you more choice.

  1. Pick a platform: Decide what format you like best (e.g., Microblogging vs. Photos).
  2. Pick a server (instance): This is your "home" address. Servers vary by topic (e.g., technology, art, gaming, or just generic), language, and moderation rules.
  • You don't need to stress this choice too much! You can talk to everyone on other servers regardless of where you start.
  • You can browse lists at fedi.garden or fediverse.observer to find a community that fits your vibe.
  1. Sign up: Create your username. Your handle will look like an email address (e.g., @yourname@yourserver.com).
  2. Connect: Start following people. If they are on a different server, just copy and paste their full handle into the search bar.

If you're interested of joining gotosocial.social, see Join.

Create Your Own Server

Establishing your own server involves certain barriers to entry:

  • Time and Commitment: You need to perform regular maintenance to ensure the instance operates smoothly.
  • Technical Skills: It requires a certain level of technical proficiency or a aptitude for learning.
  • Domain and Infrastructure: You need a budget for purchasing(and renewing) a domain name and server resources.
  • Management Experience: If you plan to host a public server, administrative experience—or at least the mental readiness—is necessary for handling user disputes and moderating non-compliant content.
  • Contingency Planning: For public servers, you're advised to have response plans in place for scenarios such as server failures, surges in user traffic, etc.

If you meet these criteria, establishing your own instance is an excellent choice. You may select your preferred Fediverse software and follow its official documentation to set up your instance.